What Are Cookies and Storage Technologies?
Cookies are small text files placed on your computer, smartphone, or tablet when you visit a website. They are widely used to make websites work efficiently, secure site operations, enhance user experience, and provide analytical data to site operators.
In addition to traditional cookies, we may use related storage technologies, including:
- Web Beacons / Tracking Pixels: Tiny graphic objects embedded in web pages or email templates to verify page views or ad conversion events.
- Local Storage (HTML5 / SessionStorage): Web browser storage used to maintain user interface state and active cart sessions.
- Tag Managers: Script dispatch systems (e.g., Google Tag Manager) used to load necessary operational tools.
Lawful Basis for Use
Under applicable privacy regulations (including the EU ePrivacy Directive, UK PECR, and global privacy frameworks), we rely on the following bases to use cookies on our site:
- Strictly Necessary Cookies: Placed automatically upon visiting our site as they are essential to route traffic, secure forms, and deliver core features. No consent is required for these under applicable law.
- Analytics & Marketing Cookies: Used on a legitimate-interest basis to understand site usage and measure the performance of our promotional campaigns, as detailed in the audit table below.
We are currently working toward an on-site cookie consent banner that will let you accept or reject non-essential cookies before they are set. Until that rollout is complete, please use the browser-level and provider-level controls described in Section 4 to manage or block analytics and marketing cookies.
Cookie Audit Table & Active Inventory
The table below details the cookies and local storage items used across tokboosting.com:
| Cookie / Identifier | Provider | Purpose & Function | Category | Expiration | Loads by Default? |
|---|---|---|---|---|---|
| __cf_bm / cf_clearance | Cloudflare | Bot management, DDoS protection, and security validation. | Strictly Necessary | 30 minutes – 1 year | Yes |
| tokboosting_session | TokBoosting (First-party) | Maintains active user navigation state and order submission tokens. | Strictly Necessary | Session | Yes |
| _ga | Google Analytics 4* | Distinguishes unique visitors to compute site traffic statistics. | Analytics | 2 years | Yes |
| _ga_* | Google Analytics 4* | Maintains and persists session state across page requests. | Analytics | 2 years | Yes |
| _clck / _clsk | Microsoft Clarity* | Connects user session clicks and heatmaps to evaluate page usability. | Analytics | 1 day – 1 year | Yes |
| sentry_key | Sentry.io | Records anonymous frontend JavaScript errors for bug fixing. | Functional / Diagnostic | Session | Yes |
| _gcl_au | Google Ads | Tracks advertising conversion efficiency across search campaigns. | Marketing / Ads | 90 days | Yes |
| IDE / test_cookie | DoubleClick (Google) | Measures ad interaction and prevents repetitive ad displays. | Marketing / Ads | 15 minutes – 1 year | Yes |
| livechat_session | LiveChat / HelpDesk | Stores active live support chat logs and operational status. | Functional | Session | Yes |
Managing Your Cookie Preferences
You currently have the following options to control cookies on your device:
A. Provider-Level Opt-Outs
TokBoosting does not yet operate an on-site cookie consent banner (see Section 2 for the status of this rollout). In the meantime, you can opt out of specific third-party analytics and advertising cookies directly through the provider, for example the Google Analytics Opt-out Browser Add-on or your Google Ads personalization settings.
B. Web Browser Controls
You can also configure your browser to block, restrict, or delete cookies. Note that blocking all cookies (including Strictly Necessary ones) may prevent certain areas of our website or checkout system from rendering correctly.
Instructions for major browsers:
- Google Chrome: Settings → Privacy and security → Third-party cookies.
- Apple Safari: Preferences → Privacy → Block all cookies.
- Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data.
- Microsoft Edge: Settings → Cookies and site permissions.
Third-Party Tracking Technologies
We partner with third-party service providers who set cookies to support site infrastructure, analytics, and performance measurement:
- Cloudflare: Ensures site security, SSL encryption routing, and mitigation of malicious bot traffic.
- Google Analytics & Tag Manager: Aggregates anonymized user interaction data to assist in site navigation improvements.
- Microsoft Clarity: Provides visual session heatmaps to help identify broken UI components or friction points during order checkout.
- Google Ads / DoubleClick: Measures the effectiveness of digital promotional campaigns and prevents fraudulent ad click behavior.
Third-party providers process data in accordance with their respective privacy and cookie disclosures.
Updates to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in our tech stack, service providers, or statutory legal obligations. Any updates will be posted directly on this page.
Contact Information & Legal Entity
If you have questions regarding our use of cookies or wish to submit a privacy request, please contact our Data Protection team:
- Legal Entity Name
- SOCIAL LEVEL LTD
- Company Number
- 14114113
- Jurisdiction
- England and Wales, United Kingdom
- Registered Address
- Unit Da2 Sutherland House, Sutherland Road, London, England, E17 6BU
- Privacy Email
- [email protected]
- Customer Support
- [email protected]